The Daily News is an American newspaper. It is the first newspaper published in tabloid format and reached a peak circulation of nearly 2 million copies daily during the 1920s. Its sensational coverage of crime and scandal, lurid photographs, and entertainment features were an immediate success, and the paper was soon one of the most widely read newspapers in the world.
The newspaper’s editorial stance was originally conservative, but it gradually moved toward a centrist position and became more liberal than its rival, the New York Post. It still retains a high-minded, if populist legacy.
Founded as the Illustrated Daily News in 1919, the paper shifted its name to the New York Daily News in 1922. It was the first successful tabloid newspaper in the United States, and a model for other papers across the country.
From the start, the Daily News had a distinctive look, featuring oversized headlines and lurid photographs. Its initial success was largely due to the paper’s coverage of political wrongdoing, such as the Teapot Dome scandal, and social intrigue, including the romance between Wallis Simpson and King Edward VIII that led to his abdication. The paper was also an early adopter of the Associated Press wirephoto service and developed a large staff of photographers.
As the Daily News grew in popularity, it expanded to a larger space on 42nd Street and Second Avenue in 1929. The building was designed by John Mead Howells and Raymond Hood. It was a city and national landmark until 1995, when the Daily News moved to its current location at 450 West 33rd Street, also known as Manhattan West.
While the Daily News has struggled to maintain its readership in recent years, it is continuing to innovate and invest in digital platforms and innovative storytelling. Brand storytellers can learn a lot from the Newsroom’s approach to video and how it’s used to drive engagement on social media. Here are 7 Do’s and Don’ts to keep in mind as you create your next video story.
